SEO Updates August 2019

Paid vs Organic Search Traffic: Which Should You Focus On?

For many website, search engines are the top source of traffic. Not all search traffic is the same, however. Both Google and Bing support organic search traffic as well as paid search traffic. This article compares paid to organic search traffic, revealing the benefits of each. The intended audience for this comprehensive digital marketing article is webmasters and other online entrepreneurs who are looking to attract search traffic to their website...

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SEO Updates June 2019

7 Common Mistakes Small Businesses Make When Designing a Website

Web design may have become easier over the years, but the are still many small businesses with inadequate sites. A good website will offer a quality user experience and turn prospects into customers. This article looks at seven common mistakes small businesses make when designing their website...

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SEO Updates June 2019

How to Optimise Your Google My Business profile

When utilized effectively, Google My Business is an important tool that can increase your income and can prompt improved customer loyalty. In this article, I've listed several methods which you could use to optimise your Google My Business page with little to no hassle at all...

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SEO News June 2019

How to Get Your Website Featured in Google News?

Google News has become one of the world's most popular online news channels. Statistics show that users client on Google listing 10 billion times per month. As a result, it offers a substantial amount of traffic for webmasters. This article offers a tutorial on how to optimize a website for Google News. The intended audience for this SEO-driven article is webmasters who want their website to rank in Google's signature news aggregator...

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SEO News June 2019

9 Reasons Your Website's Organic Search Traffic Dropped and What You Should Do about It

Has your website's organic search traffic decreased? Defined as traffic from clicks on non-paid search engine listings, organic search traffic plays a key role in the success of a business. Unfortunately, it's not uncommon for a website's organic traffic to suddenly drop. As your website attracts fewer visitors from Google and Bing, it will generate fewer sales or conversions. This article details 9 common reasons a website's organic search traffic has decreased and what webmasters should do about it...

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SEO News May 2019

The Complete Guide to Off-Page Search Engine Optimization in 2019

You can't expect Google to rank your website at the top of the search results for a competitive keyword without performing off-page search engine optimization (SEO). It shows Google, as well as other search engines, that your website is valuable enough to merit high rankings. But many webmasters ignore off-page SEO, only to discover their website's rankings stagnate at the bottom of the search results...

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SEO News May 2019

The Complete Guide to On-Page Search Engine Optimization (SEO) in 2019

Optimizing a website for higher search rankings is a methodical process that requires both off-page and on-page SEO. Unfortunately, many webmasters focus on the former, believing that building high-quality backlinks alone will drive their site to the top of the search results. While backlinks are essential, on-page SEO is equally if not more important. Whether you're launching a new website or updating an existing site...

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SEO News May 2019

Dofollow vs. Nofollow Links: Comparing the 2 Types of Links and How to Use Them

Building links is an important step in search engine optimization (SEO). For decades, search engines have used links to assess the authority and popularity of websites in their ranking algorithm. A website with 1,200 links from relevant, credible sources will likely outrank a competing website with only a few dozen low-quality links from generic, untrustworthy sources...

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